Video advertising market in Russia will continue to grow.
Content! Who said that content can be text only?
Many experts led growth of video marketing. Well, they are entitled. With the benefits of your video, you grow your market in an easy and effective way. Textual information also has advantages, but it is quite difficult to establish emotional contact with visitors. Visual perceptions in this regard can be truly convincing.
You can see, for example, Gary Vaynerchuk. He did not bother to show emotions and different viewpoints. Video raises reciprocal emotions and makes visitors to think. The video transmits to visitors these messages in more powerful way, as and can be more effective than text content.
Video marketing help attract more attention of visitors and keep them on your site.
Video marketing, may improve traffic to your site, and to attract new visitors.
Video marketing will help you build deeper relationships with your customers and will cause theiremotions, will encourage them easier to action.
Video marketing direct more easily and within the targeted audience. In this aspect can think about whether the cost of video marketing will be more effective and you can eventually get a higher ROI.
The creation of the video seems a complicated task, but this is not true. You can record video with the ordinary camera, even at home. Even this has some advantages. The simple interior, and more accessible to viewers information are the main means, for visitors to feel closer to you.
Russian video ads market segment in 2011 increased by 22% and reached a volume of 800 million rubles. According to Mihail Ilichev, General Director of RuTube.
These data show the tendency of advertisers to follow users to expand their Internet presence through video content.
Do not forget to record your video in Russian. However, this is your audience. Here are some best places, where you can post your videos:
- http://video.yandex.ru
- http://rutube.ru
- http://video.mail.ru
- http://vk.com
- http://www.youtube.com