Image tagging Marketing whit Pinme.ru
Image tagging Marketing increase after Pinterest success and become popular around the world. Fast Lane Ventures launched in Russia a social service for storing and sharing images Pinme.ru. This is a new investment project of Fast Lane Ventures, which established on the model of a startup Pinterest.com, occupying, according to Alexa.com, the 327 th most visited website in the world and 55th in the U.S..
The concept of the project – a virtual board, which can be pin to pin a picture, which reflected in the Pinme logo. Pinme.ru platform built considering the interests of users. They have the opportunity not only to make collections of photos and video, but also rank them by themes and interests, and find content on the topics of interest to them. In fact, this is “online board,” on which users can pin-add any favorite picture from the Internet.
Visitors have the ability to create lists of their interest by filling them with visual content, show their collections to friends, make a note own and to others’ collections. With each picture, users can go to source on the web that provides for these resources a significant return traffic.
Subscribers receive free access to all accounts that can keep track of updated collections of his friends, to leave their own comments and “Repin» (to repin-copy) their favorite images in their collections.
According to the founders of start-up to 2013, Pinme.ru plans to achieve 90% recognition among the Russian population. The Pinme.ru target audience are active men and women from 20 to 40 years.
At the moment in Russia Pinme.ru is a fundamentally new social format that combines the functions photo banks, social networks and bookmarks “Favorites”.
The initial investment of Fast Lane Ventures and a group of international investors is around million euro. The total amount of planned investments – 5,000,000 euro.